3 Must-Have Sponsorship Benefits

Engaging in sponsorships can be a great way to gain exposure for your organization and increase brand awareness. It’s important when deciding to incorporate sponsorships into your overall marketing plan, that you carefully evaluate the sponsor benefits compared to associated costs. Also, be sure to take full advantage of all sponsor benefits too! Don’t get … More 3 Must-Have Sponsorship Benefits


As you are likely aware, April is National Volunteer Month. And this very week is National Volunteer Week! Our Capture Marketing Team happily acknowledges this time dedicated to honoring volunteers in our communities and to celebrate volunteerism, we wanted to share some of our team’s personal volunteer experiences and what volunteering means to us overall. My … More Volunteering

6 Things NOT To Say When Talking to a Designer About Logo Design

Wherever I go I find myself looking at companies, their logos and what they are telling me about their brand, story and services. Some of the best logos tell you everything in one simple image or word. Or even better, an image IN a word…like a hidden gem! Companies like Amazon, FedEx, Under Armour and BMO Harris … More 6 Things NOT To Say When Talking to a Designer About Logo Design