Branding a Legacy

 This April, the Vince Lombardi Cancer Foundation decided to do a rebrand in conjunction with its national expansion and partnership with Capture Marketing. Considering that creating new looks for brands is my passion, I was really excited to breathe new life into a legacy. After reviewing the current assets of the foundation, it was clear … More Branding a Legacy

Fundraisers Different than Event Planners

  Athletes have a remarkable ability to make an impact both on and off the field. I love watching athletes use their platform to make a difference. Lately, however, I’ve read too many articles and have had several conversations with athletes regarding their foundations and their stories have been eerily similar…. They had a great … More Fundraisers Different than Event Planners

Volunteering

As you are likely aware, April is National Volunteer Month. And this very week is National Volunteer Week! Our Capture Marketing Team happily acknowledges this time dedicated to honoring volunteers in our communities and to celebrate volunteerism, we wanted to share some of our team’s personal volunteer experiences and what volunteering means to us overall. My … More Volunteering

The Remarkable Growth of the JJ Watt Charity Classic

While what athletes do when playing their sport is certainly important, the impact they can have off the field is undeniable. Whether or not they choose to accept this responsibility, is a choice they must make, but we’ve seen first-hand that those who commit time to furthering important causes are clearly making the world a … More The Remarkable Growth of the JJ Watt Charity Classic

Women of Influence Recap

There’s something so special and inspiring about women gathering together to encourage and empower one another to be better versions of themselves. It blows me away! That’s how I felt when I was among 450 women in Milwaukee attending the Milwaukee Business Journal’s Women of Influence Confidence Symposium… Blown away. Among the keynote speakers was … More Women of Influence Recap