Social Media Rules: Quick Facts for Major Social Media Platforms

It’s a widely known fact that social media use has grown dramatically over the past 10 years, but did you know that more than 75% of all internet users utilize social media? Millennials and Gen Xers find most all of their news, current events and perform the majority of their communication within platforms like Facebook, Instagram and … More Social Media Rules: Quick Facts for Major Social Media Platforms

Game Changers Conference Recap

I recently had the pleasure of attending the SportsBusiness Journal’s Game Changers conference in New York. This compelling, one-day conference focused on the multiple ways in which women intersect with sports – including the advancement of women among professional sports organizations, targeting strategies for female fans and the growing visibility of professional female athletes. Importantly, … More Game Changers Conference Recap